CASE STUDY

Collage highlighting sustainability and fashion, featuring text on sustainability, a black vase with cotton branches, spools of thread, wool fibers, and images of men's clothing.

CORPORATE FASHION BRAND

Pitch design for corporate fashion brand

Pelio transformed the brand identity for a corporate fashion house, that expanded to new markets beyond Singapore.

Collage of minimalist clothing rack with white t-shirts and black vase with cotton branches.

The fashion house branding strategy was based on sustainability and full customisation, following the key corporate value “Everyone should love what they are doing every day”.

Clothing catalog page featuring men's outfits and cotton plant. Includes a man in a black shirt and khaki pants, another image of navy pants with white sneakers, a white flower, and cotton bolls.

The project was supported with animation designed to illustrate all items available for customisation in an interactive way. This made the pitch engaging for the audience, showing the practical use of the tailored designs in every aspect of corporate use.

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